Emphasis on Rhetorical Theory - The ideas of rhetoric are connected with the practice of public speaking throughout the textbook. This begins in the first chapter which is devoted to an introduction to classical rhetorical theory, but then continues throughout the text as students are shown how those ideas actually play out in speech today.

Spotlighting Theorists - In each chapter students are introduced to the life and ideas of particular theorists whose work contributes to how public speaking is taught today.

Think About It - Each chapter ends with numerous discussion questions designed to get students to question and think about the ideas presented in the chapter and how they can affect the way they construct speeches and consume messages.

Outline Appendix - The discussion of outlining takes place as an appendix to allow instructors and students greater flexibility and access to this most important dimension of speech preparation. The appendix also contains an outline example sheet for students to look at when constructing a particular speech.

Annotated Student Speeches - The appendix includes three sample student speeches: a persuasive speech, an informative speech, and an epideictic speech. These speeches have been annotated by the authors to highlight the key features and points of each speech.

This basic guide can grow over time to replace numerous other texts either required or recommended in your program.

• The content (creating consistency and eliminating waste)
• The price to students (why should they pay exorbitant prices?)
• The royalty you and/or your Department receives (fair to everyone involved)
• The revision cycle (we revise when you tell us)
  
  

You have the option of including material that is specific to your course and institution. Syllabi, library resources, login requirements, grading criteria, plagiarism policies, sample student papers, profiles of outstanding graduates, career opportunities.

You provide Fountainhead Press with electronic files, and we do the rest, including design, page layout, permissioning, and proofing.

• Introduction
  • Importance of Public Speaking
  • History of Public Speaking
  • Effective Qualities of Speeches
• Speaker
  • Ethos/Credibility
  • Anxiety
  • Ethics
  • Plagiarism
• Audience
• Speech
  • Topic
  • Structure
  • Outlining
  • Delivery
  • Types of Speeches
• Interpersonal Communication
• Small Group Communication